The math is simple...
The less registrants who attend your webinar, the less potential sales you’re going to make.
The more registrants who attend you webinar, the more potential sales you’re going to make.
In other words, the key to a highly profitable webinar is your attendance rate.
The problem?
Unless they’re reminded, most registrants won’t remember to attend your webinar.
Now, the “old” solution to fix this problem was to send more emails and social media posts reminding people of your webinar.
It made sense because for the past 10-15 years, email and social were, pound for pound, some of the highest performing marketing tactics you can do.
The high open and click through rates were unmatched for over a decade. It was perfect.
Today, however, is a different story.
Since then, the flooding of email inboxes and social media has made it harder to get people’s attention. And when it gets harder for them to even open your message, there’s no way they’re going attend your webinar.
In fact, even if you’re great at what you do, you can expect your average email open rate to be at around 20-30%. Click through rates? Single digits.
That’s a huge hurdle to overcome, especially when your entire webinar depends on it.
That’s why over the past couple of years, the world’s most profitable webinar creators have slowly, but surely, started to move AWAY from depending their entire livelihood from low-performing email and social reminders.
But what if I told you there was a new and better way to do this?
It’s true.
In fact, it’s the new strategy the world’s best webinar creators are flocking to because it outperforms email and social reminders by over 300%!
Now if you’re just starting out, just email and social are still fine to get you started.
But if your webinars are generating thousands of dollars or tens of thousands in revenue and now you want to scale into the hundreds of thousands, you need something much more powerful and effective than email or social.
So what is it?